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Accessories Magazine May 2002


Contact:Anna Miner
212.695.8385 x23 Partners with Leading Antique Frame Brokerage and Auction House

New York, NY - April 17, 2002 - SendAFrame, Inc. (, the Internet photo and fashion frame company, and Balfour & Wessels Framefinders Inc. (; America's first antique frame brokerage and auction house, announced a strategic marketing alliance. Under the terms of the agreement, will be the exclusive table photo frame sellers for Framefinders, providing access to unique, hard to find, antique photo frames circa 1870 to 1925.

SendAFrame has partnered with Framefinders to make available to customers the finest of antique table frame selections. The Framefinders alliance enables SendAFrame users to first view their photographs in these authentic and fine antique frames before making their purchase.

"We are thrilled to be partners with," said Edward Charles Balfour, CEO of Framefinders Inc. "We have seen a renewed interest and appreciation in authentic, antique frames and we are happy to make them accessible to SendAFrame customers.”

Examples of these exciting offerings are frames by well-known Charles Eastlake, a British architect, tastemaker and author of the 1800’s Arts & Crafts movement. Eastlake broke the traditional, heavily carved and gilded style of the period by producing frames with overlaying composition molding over wood incised with abstract geometric designs.

About makes the process of finding, selecting and purchasing a unique gift fast, easy and hassle-free. Several features guide customers through the gift selection process. Billed as America’s largest online frame selection, shoppers can choose from an array of stylish, designer frames at all price points, all in one place. Some of the featured names include: John Hardy®, Dooney & Bourke®, Lisa Jenks®, Rare Woods®, Versace®, Bulgari®, Nicole Miller®, Belleek® china, and Rosenthal® crystal.

With SendAFrame, users can send high quality personalized gifts in just a few easy steps: upload a digital photo, preview the photo in a frame and purchase the finished gift which includes a personal Kodak® photo. SendAFrame ships its customers’ gift-wrapped presents in about one hour. FedEx is free for orders over $50.00.

About Framefinders Inc.

Framefinders Inc. is America's first highly successful antique frame brokerage and auction house located in New York City. Founders, Edward Balfour and Justin Wessels provide professional framing experience to collectors of fine artworks. Framing experts work hand-in-hand selecting or creating the perfect frame for any artwork. Framefinders makes antique period frames and museum-quality replicas accessible and affordable to art galleries, interior designers, and private collectors.

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